Flower Power and #doDifferent

Flowers have an uncanny ability to communicate a wide range of emotions on our behalf. They bring a sense of brightness and joy to a celebration but also a sense of comfort and consolation to a tragedy. They make a room brighter and promote a sense of calm.

One company is taking the change potential of flowers to heart and making their flowers communicate commitment to changing lives.

inMotion Flowers is a leading South African online florist and gift hamper retailer. Based in Durban, they have grown from a small local physical store to a large online business supplying the whole of South Africa. While they pride themselves in their customer service, what really sets them apart is their choice to #doDifferent.

For every order placed with inMotion they will donate R5 to The Sunflower Fund. In addition, to further support The Sunflower Fund, they offer a ‘Bouquet of Hope’. This is a specially curated bouquet of flowers from which inMotion donate R30 to the charity.

The Sunflower Fund, now joined with international non-profit DKMS, is committed to fighting blood diseases in South Africa. Their mission is to educate and enrol potential donors into a registry that connects patients to donors. Since finding a donor match for most blood disease patients is difficult, it becomes vitally important to have a large registry of potential donors to have the best chance of finding matches and fighting diseases such as leukaemia. The fund also provides a host of other support services and funding in service of helping patients fight blood diseases.

So, the next time you are looking for a gift or flowers to send to a loved one or friend, why not #doDifferent and choose a purchase that supports this wonderful charity and cause.

Check out inMotion here.

Images by: inMotion Flowers