Feed a Furry Friend and #doDifferent

This week we take a look at a company who is choosing to #doDifferent but not in the way we are used to.

This company has created an initiative to help our furry companions – dogs and cats. Sadly, in our country so many pets are subject to terrible conditions and neglected or abandoned. Often, they are discarded when their owners fall on tough times and are left to fend for themselves. Even though there are many organisations who work to help such animals they are chronically underfunded in an environment where there is also so much need for humanitarian aid.

Pedigree and Whiskas, the dog and cat food brands owned by the Mars company, have launched their “Buy One, Feed One” campaign. For each purchase of one of their participating products they will donate a meal to an animal at a pet shelter. 

Supplying a wide range of quality dry and wet foods, treats, and dental products for dogs and cats of all ages and sizes Pedigree and Whiskas are strong brands with big market share. This means that an initiative like this can make a big impact in providing many meals to the many animals housed in shelters around our country.

The shelters they donate to are Woodrock Animal Rescue, Soweto Animals Rescue and Advisory Centre and the Domestic Animal Rescue Group (DARG). Each of these organisations work tirelessly to rescue, rehabilitate and re-home abandoned, neglected, or abused animals.

So, if you are a pet owner, why not choose to #doDifferent and buy a brand of food which goes a long way to giving a better life to those vulnerable creatures so easily overlooked in a country beset with problems. After all, they are our best friends.


Images by: Pedigree and Whiskas