#doDifferent whilst Committed to Culture

We all know the feeling: the restorative power of nature, the deep connection to heritage, and the desire to use products that are both kind to our bodies and to the planet. We want luxury that doesn't cost the earth, and goodness that comes with a bigger purpose.

But did you know by choosing where you shop for your bath, body, and hair care, you can also #doDifferent for the lives of local communities and the preservation of ancient ecosystems in South Africa?

Enter Iwori, a beauty brand with a deep and intentional heart. They are not just about delivering powerful, luxurious formulations for superior skin and hair benefits. Iwori is built upon a profound commitment to harnessing the power of treasured African oils and extracts while actively supporting the people and the land that provide them.

Iwori’s mission is centered around three crucial pillars—their Product Promise, the Planet, and the People—all designed to stimulate local business and celebrate African heritage.

Iwori is deeply focused on making a difference right where its magic begins. Their commitment to community preservation is key to their story:

  • Stimulating Local Business: Iwori is proud to support the South African economy by primarily packaging its products locally, ensuring that their growth directly translates into local job stimulation and development.

  • Honoring Heritage: They are dedicated to the positive promotion and celebration of African culture and heritage, ensuring that the ancient knowledge associated with their key ingredients is respected and shared.

  • Fair Trade Sourcing: Their powerful African Oils and Extracts, including beloved ingredients like Baobab, Mongongo, Marula, and Rooibos, are all sourced sustainably from suppliers who follow essential fair-trade principles. This ensures that the communities gathering and processing these ingredients receive fair compensation for their vital work.

The South African landscape is rich with natural goodness, and Iwori is dedicated to protecting it. By using key ingredients that have been treasured for generations—such as Marula for nourishment, Rooibos for soothing sensitivity, Baobab for intense hydration, and Mongongo for smoothing—Iwori ensures that the practices used to harvest these gifts are responsible and sustainable. This commitment goes beyond just being eco-friendly; it's about actively protecting the plants and environments that make their unique formulations possible.

Iwori’s promise is simple: premium, vegan products, enriched with the finest natural ingredients, and never tested on animals. This dedication to integrity means that every time you use a Baobab Body Cream or a Marula Hair Treatment, you are connecting to a product that is not only dermatologically tested and luxurious but also ethically sound.

Want to be a part of the difference? By choosing Iwori for your routine, you are directly supporting their amazing work to stimulate local businesses and preserve the heritage and biodiversity of South Africa.

Visit Iwori to learn more about their mission, discover their rich ranges, and find your perfect ritual. Together, let's treat ourselves while investing in a better, more beautiful world for everyone! #doDifferent!


Images by: Iwori